Clarification: Blu-ray prices in-store

We originally posted yesterday that Blu-ray prices in BLOCKBUSTER stores are the same as standard DVD prices. A little clarification is in order — Blu-ray DVD rentals cost the same as new release DVDs.

There may be some franchise stores (franchises make up about 15% of our stores, nationwide) that charge more for Blu-ray, but none of our corporate-owned stores do. Hope that helps, and sorry for any confusion!